Business Consultation in Pakistan

Sometimes, there are problems we do not know about. Business owners are used to working the way things have been handed down, generation by generation. But the biggest issue is, they believe that the slightest change that they’ve made is a big change and they are not ready for more until they think that a certain innovation is desperately needed. Businesses consultancy is now needed more than ever, especially executed by an outside counsel. Aargard Inc. is a business consultancy, solutions and services firm that have been helping businesses in lots of different components. Aargard Inc. has expanded its services in 20 categories and each of them has sub categories of their own. For the first time, Aargard Inc. has started offering its services in Pakistan.

The CEO, Hamza Mazhar Sheikh, shared some insightful suggestions to business owners in his latest podcast. “Aargard has started offering business consultation, services and solutions to businesses in Pakistan. All businesses need help. We’ve been working with businesses across the globe. At the end of the day, the outside council is the best entity to identify what’s going wrong. Marketing firms always say that issues are marketing related but, it’s not always that. A lot of things can go wrong before marketing has to go wrong, all aspects contribute towards generating revenue so, all these must be analyzed and made right before blaming marketing strategy for the problems.”

Over the passage of the podcast, it was imperative, and it was said again and again by Hamza Mazhar Sheikh that not all issues are regarding marketing and ads. When it comes to businesses not generating revenue at the end of the day there are lots of aspects that need to be audited and analyzed before blaming any one aspect.

Further in the podcast Hamza Mazhar Sheikh talked about how the family-owned businesses have very little developmental growth. They have been growing most of them have been growing but a large segment exists who are very rigid and are not ready to grow themselves, they are not ready to innovate themselves and they are not ready to go online. They are highly dependent on the conventional business models that have been going on for generations. It is high time for them to get consultation, get their businesses analyzed and go online. Get customers online, conduct transactions online, that's the only thing of the future which the businesses are not doing nowadays.

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